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Internet Accessibility - Liberty or Privacy Incursion

Peace.
We’ve all had our fair share of discussions about the benefits of the Internet. Messengers, email, social media networks, VoIP, video conferencing, publishing, information access and the like. What we seldom discuss, however, is the other side of the coin. Just how safe is our virtual presence, and all our private details associated with it?
Consider [...]

Social Network Marketing - Where and Why?

Peace everyone.
Today is SNM day - where we find out just how much heat social networks are packing. Most of my IM projects get more traffic from social network propagation than they do from search engines these days. It is safe to say that SNM (social network marketing) is giving SEM (Search engine marketing) some [...]

Face the book – Google for second place?

Google has been the numero uno website ever since lil johnny learned to count. But its ‘divinity’ over the internet is now in jeopardy as its own popularity quickly diminishes in favor of a simple social network with a  unique approach.
Just like Google ’searches’ for stuff over the internet, facebook kinda encapsulates it into its [...]

Marketing Ethics

Ethics in business is imperative because it acts as a guiding force for companies to meet high moral principles in delivering its services to the customers. For this reason, it is the social responsibility of every organization to comply the rules and regulations within their industry spheres.
Marketers are responsible for what they are actually [...]

Adwords and Adsense - Constructive, or Destructive Interference

According to Wikipedia, AdWords is Google’s flagship advertising product and main source of revenue ($21 billion in 2008). AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution. Google’s text advertisements are short, consisting of one title line and two content text [...]

What Will the World Do with More Search Engines?

I was going through a very interesting article on Time by Douglas McIntyre about the world of search engines as Microsoft has recently called its search engine project “Kumo.”

Microsoft argues that if its search engine brings back more relevant results than Google or Yahoo! that people will eventually migrate to the “best” product. That may [...]

Is Twitter really dangerous?

Highlights

USC study says rapid-fire Twitter and news updates are too fast for brain
Scans show humans respond rapidly to pain, but not compassion, admiration
Scientists say reliance on news snippets could harm moral compass

Rapid-fire TV news bulletins or getting updates via social-networking tools such as Twitter could numb our sense of morality and make us indifferent [...]